You Spent 3 Hours Pricing Your Holiday Cookie Boxes Last Year
You pulled up butter prices on your phone, dug through receipts for vanilla extract, and still weren't sure if $28 was the right number. This year, it takes 30 seconds. Every ingredient cost is already in DoughMetrics, every recipe is already calculated, and the price updates itself when flour goes up by a dollar.
Pricing cookie boxes without the spreadsheet spiral
It's October and orders are starting to come in. Last year you built a spreadsheet that sort of worked until you realized you'd been using last year's butter price the entire time. The whole box was underpriced by $4.50 and you didn't figure it out until January.
With DoughMetrics, your sugar cookie recipe already knows that butter is $5.49/lb this month, not $3.99 like it was in 2024. Your snickerdoodle recipe, your chocolate crinkle recipe, your royal icing — they all update automatically. When you build a cookie box, you see the real cost instantly: $14.20 in ingredients, $3.80 in packaging, $8.00 in your time. You know the floor is $26 before you even think about profit margin.
Holiday Cookie Box — Real Numbers
Should you even take that custom cake order?
Your neighbor's coworker wants a two-layer lemon cake with cream cheese frosting for a birthday party. She asks, "How much?" and you freeze. You don't want to overcharge a friend-of-a-friend, but you also remember the last time you said "$40" and it took you five hours.
DoughMetrics already has your lemon cake recipe. You can see the ingredient cost is $12.40, the frosting adds $6.80, decorating supplies are $3.20, and the cake box and board are $4.50. Add your hourly rate of $20 for five hours of work and the true floor price is $126.90. Now "$40" does not just feel wrong — you can see exactly why it is wrong. And you can confidently quote $130 knowing that is fair for your time and materials.
Custom Lemon Cake — Cost Breakdown
That "$40 sounds fair" quote? It loses you $86.90 on materials alone.
Butter went up again. Now what?
Last month butter was $4.99 a pound. This week it's $5.49. That doesn't sound like much, but your chocolate chip cookie recipe uses 2 pounds per batch, and you make 15 batches a week for the farmers market. That's an extra $15 a week — $780 a year — that just disappeared from your margin.
When you update butter's price in DoughMetrics, every recipe that uses butter recalculates instantly. Your chocolate chip cookies went from $0.38 each to $0.41 each. Your croissants went from $1.12 to $1.20. You can see immediately which recipes absorbed the increase well and which ones now have thin margins that need a price bump. No more finding out three months later that you've been losing money the whole time.
Butter Price Impact — Automatic Updates
Every recipe updates the moment you change an ingredient price.
Built for how home bakers actually work
Ingredient Cost Tracking
Log what you actually paid at Costco, Walmart, or your bulk supplier. See cost-per-unit automatically calculated.
Automatic Recipe Costing
Add ingredients to a recipe and see per-unit cost instantly. No formulas to build, no cells to update.
Pricing Suggestions
See markup-based and food-cost-percentage pricing so you can set prices that cover your costs and leave room for profit.
Labor Cost Included
Set your hourly rate and prep time. DoughMetrics factors your labor into every recipe so you never forget to pay yourself.
Learn the formulas behind the numbers
Your baking is worth more than a guess
Stop undercharging because you don't have time to do the math. DoughMetrics handles the numbers so you can focus on what you actually love — baking.
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